So this trailer hit the internet a few days ago, and it immediately caught my interest. I love both Jack Black and Mos Def, and the idea of seeing those two together just brings a smile to my face. I also think Michel Gondry is a great director, although he can sometimes be a little too indulgent for his own good. And yet, for some reason, this movie isn’t a see it for me.
I suppose the main reason for this is the premise. It’s an interesting idea for sure. After accidentally erasing all of the movies in their video store, Jack Black and Mos Def decide to recreate all of the classic movies themselves…and the hilarity supposedly ensues.
This premise is as unique as they come, which I definitely admire. And it certainly has the potential to be a brilliant film. If they are able to match the tone of UHF (which I think is what they’re going for), I could see myself laughing my ass off at all of the ridiculous movie remakes. However, Be Kind, Rewind also has the potential to just be stupid and absurd. If it isn’t done right, it could be a painful experience watch these guys make arses out of themselves for an hour and a half. I just wish I knew which one it was.
My hope is that, with Black, Gondry, and Mos Def behind the wheel, they’ll steer it in the right direction. However, I’m just not confident enough to warrant me paying the $11. If friends tell me that it’s a good film, there’s a chance I’ll catch it in the theaters, but otherwise, I’m probably going to RENT IT.
Be Kind, Rewind is rated PG-13 and opens January 25.

